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Client
Description: Mastery Mentors is a coaching firm based in California
founded by Shari Carr. Shari Carr will ask you "Do you Dare... to really
live your dreams?" It isn't easy, and she can show you how to do
it. Shari's special focus helps Executives, Managers, Athletes, and
Sales Professionals, Shari's unique coaching revolutionize their
approach to success.
Shari Carr is certified as PhD. in Holistic Health and knowledgeable on
many holistic programs featuring methods to improve your life.
Challenge:
Shari was seeking a way to get more traffic to her website, start to
build more content and jump-start her coaching business, as well as
create a forum to write and share ideas easily. |
Solution: ARRiiVE Business Solutions decided that a BLOG would be the most useful
tool to enable Shari to grow her website and start to build the online
content that her site wasn't giving her.
Not wanting to "re-create the wheel", we took the existing font and
images from her website and converted them to a new banner bar and added
a circle soft-circle behind the primary logo in order to convey change
(ellipses indicate change).
In addition, we added a three word slogan from her original website
wording that she liked, PASSION, PURPOSE, and POWER. Last, we taught her
the ways to promote her blog through RSS feed submission tools to gain
valuable back-links to her site. |